If you are looking to get qualified leads to your website then you cannot miss out on one of the key marketing channels – SEO.
Search Engine Optimization refers to the techniques used to rank websites high on search engine results. When someone types a query in a search engine like Google, Google displays websites that are relevant to the keyword in the search results page based on a number of factors.
The higher the position for a website in the search engine rankings more the chances that users would visit the site. This would bring in increased and relevant organic traffic to the website.
With the increasing penetration of mobile and internet, more and more people are expected to join the internet bandwagon. Hence there will be more and more people searching for information, products and services and makes it imperative for companies to rank high on the search engine results.
Most companies struggle to have a strong online presence because they wouldn’t have put together a thought out SEO strategy and executed it. Hence they lose out on bringing relevant traffic to the site through SEO, a key marketing channel. This leads to decreased leads, less customer engagement and reduced sales.
However when the right SEO strategy is put together and executed, the results could be amazing which includes:
- Higher Traffic to the Website
- More Customer Engagement
- Increased conversions
- Better Branding
- Higher Sales
The key factors that influence the website rankings are:
- Quality content – Creating Quality content for the website that is shareable and search engine friendly.
- Links(Hyperlinks pointing to your site)
- User Experience
These factors create credibility for the site to rank high on search engine rankings.
Our team at Access1Solutions has been providing best SEO services for our customers for more than 10 years. We handle all the different parts of the SEO process to deliver optimal results to you.
Our SEO process starts with identifying the right keywords relevant for your industry that can bring in relevant traffic to your site. We do a technical audit of the website to find out technical issues that need to be sorted out for SEO. We optimize the site for top search engine rankings through a combination of On-page and Off-page activities on an ongoing basis. We then track the SEO performance using Google Analytics and report to you with the key metrics related to SEO.
Getting results through SEO takes time but it is well worth the investment.
If you need a faster approach than long-term SEO, we integrate paid search campaigns for immediate visibility.
Interested in increasing your Traffic to your website through SEO?